Welcome to Scenic Texas, Inc., a 501(c)(3) non-profit organization. Scenic Texas preserves and enhances the visual character of Texas.
Texas experienced unprecedented economic growth during the automobile era, with a vast highway network developing across the state as a result. Scenic Texas has worked successfully for years to encourage landscaping of Texas highways and to foster context-sensitive design of highway construction projects. However, the visual quality of many Texas roadways has deteriorated because of the proliferation of billboards. Scenic Texas works to reduce billboard blight in Texas, and to stop the construction of new billboards wherever possible. Scenic Texas is committed to restoring a positive image and preserving the legendary vistas that have made the Lone Star State famous.